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The Athletic

Fox Fan

Well-Known Member
*Mods, move this if there's a more appropriate forum for it.

The Athletic has launched today - it's been pretty well hyped over the summer with lots of local and national journalists leaving their publications for it. Most notably for us is Rob Tanner, but other decent journalists like Daniel Taylor (Guardian) and Laurie Whitwell (Daily Mail) have joined too. Supposedly it's aim is to provide higher quality football news and content, focused at a local level, but without all the click bait and bullsh*t ads currently ruining the Leicester mercury website.

They've got some decent Leicester stuff on there today, including an interview with Perez where he says that Newcastle lacked his ambition. Supposedly they'll be big into tactical analysis too, but we'll have to wait for Monday before we'll know how good that might be.

If you want to join, it's 40% off today - this link gets me some cashback, but if Jeff can change it so he benefits, please do.

https://theathletic.com/checkout?pc=raf40&plan_id=45&shared_by_name=Max&shared_by=2442837

If you want to read more about it: https://www.buzzfeed.com/amphtml/markdistefano/athletic-hiring-spree?__twitter_impression=true
 

Miles Away

Well-Known Member
Out of professional curiosity I'd love to hear if anyone is thinking of signing up?

They've been spending a WILD amount of money in the States and claim to have 500K paid subscribers. A lot of former colleagues are over there now. I've mixed thoughts on it. Would be amazing to think people will pay for high-quality journalism...but I'm skeptical they will.

Ultimately they are the final nail in the local newspaper coffin. That has certainly been the case stateside where they have gutted out local newsrooms acquiring the best talent.
 

Mike - True Blue Tinter

Well-Known Member
Will we see a different slant on Rob Tanner’s journalism? I always felt that in past years both the Mockery and RL were sometimes guilty of towing the LCFC party line.
 

Graz

Well-Known Member
Out of professional curiosity I'd love to hear if anyone is thinking of signing up?

They've been spending a WILD amount of money in the States and claim to have 500K paid subscribers. A lot of former colleagues are over there now. I've mixed thoughts on it. Would be amazing to think people will pay for high-quality journalism...but I'm skeptical they will.

Ultimately they are the final nail in the local newspaper coffin. That has certainly been the case stateside where they have gutted out local newsrooms acquiring the best talent.
I'm very tempted by it for this reason.

Even at 50% off which is offered on their site right now, I'm thinking do I really need to pay £3 a month for football news when it's so readily available elsewhere and no doubt their articles will be reshared/quoted on other sites.

But I'm massively in support of anything that encourages proper journalism and quality writing and analysis over click bait, ad revenue and the desperation to being first for a story without any real sources. Even the BBC have sadly gone down the clickbait route, because they did used to have some quality articles but they're disppearing.

So for that reason, I'm tempted.

Also it seems like at least half of the football journalists I follow are now part of The Athletic.

My only concern is will they have enough content I want to read to make the subscription worthwhile?
 

Miles Away

Well-Known Member
Will we see a different slant on Rob Tanner’s journalism? I always felt that in past years both the Mockery and RL were sometimes guilty of towing the LCFC party line.
The model doesn't rely on clicks/advertising, so it should remove a lot of the "clickbait" that exists solely to serve an ad impression. Their revenue is driven wholly by subscriptions (and their value driven by the first party data they gather).

It's a good thing, just hard to imagine a business model that leaves them profitable.
 

pork pie fox

Well-Known Member
The model doesn't rely on clicks/advertising, so it should remove a lot of the "clickbait" that exists solely to serve an ad impression. Their revenue is driven wholly by subscriptions (and their value driven by the first party data they gather).

It's a good thing, just hard to imagine a business model that leaves them profitable.
While there are free resources, I struggle to see how they would attract enough subscribers. That's not to say that they won't have any, but I think it's tough to break how people are accustomed to not paying for stuff. This is a problem that isn't unique to them, obviously, as monetising stuff that was once free is a difficult thing to do (see Twitter, Facebook etc, too).
 

Miles Away

Well-Known Member
While there are free resources, I struggle to see how they would attract enough subscribers. That's not to say that they won't have any, but I think it's tough to break how people are accustomed to not paying for stuff. This is a problem that isn't unique to them, obviously, as monetising stuff that was once free is a difficult thing to do (see Twitter, Facebook etc, too).
And the money they are shelling out for the talent is not insignificant.
 

Fox Fan

Well-Known Member
Out of professional curiosity I'd love to hear if anyone is thinking of signing up?

They've been spending a WILD amount of money in the States and claim to have 500K paid subscribers. A lot of former colleagues are over there now. I've mixed thoughts on it. Would be amazing to think people will pay for high-quality journalism...but I'm skeptical they will.

Ultimately they are the final nail in the local newspaper coffin. That has certainly been the case stateside where they have gutted out local newsrooms acquiring the best talent.
I've gone for it. Actually not because I just want to read about Leicester (although I've spent the last ten mins reading an excellent article on the Maguire transfer saga), but rather because I want to know the inside stories on other clubs that my friends and colleagues follow.

I also think that we do need to support proper journalism and at the moment the best stuff, generally by the Times and the Telegraph, is behind paywalls.
 

Robin127

Well-Known Member
NASCAR really is a very American sport, there is nothing like it anywhere else in the world unlike the ball sports you mentioned. Personally I prefer it's motorcycle equivalent.
 
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P Pld Pts
Liverpool 12  34
Leicester 12  26
Chelsea 12  26
Manchester City 12  25
Sheffield Utd 12  17
Arsenal 12  17
Manchester Utd 12  16
Wolves 12  16
Bournemouth 12  16
10 Burnley 12  15
11 Brighton 12  15
12 Palace 12  15
13 Newcastle Utd 12  15
14 Tottenham  12  14
15 Everton 12  14
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17 Aston Villa 12  11
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