Fox From The Hudd
New Member
What constitutes a 'proper brand' and how will it be 'nice'?
Personal opinion I guess
I've worked in the sports industry for over 20 years in retail and for brands and there is kudos and credibility attached to the brands with heritage and product innovation.
I'm also of the age when footwear and clothing brands were first discovered by football fans
I understand it isn't important to everyone