Spanky Fox
New Member
BBC to show 10 championship games next season and Sky to show 95 football league games, we should be on a few times,
Having lost out in the battle to retain television rights to England and FA Cup matches earlier this year, the BBC joined forces with Sky yesterday to clinch a shock £264 million three-season deal to screen live Football League Championship and Carling Cup games.
Although the move is a massive boost to the Football League's clubs - guaranteeing a 135 per cent increase on their current deal with ITV and Sky - media industry sources expressed surprise at the amount Sky and BBC had paid.
From the start of the 2009/10 season, the BBC will show 10 live Championship games a season as well as the Carling Cup final and two legs of the semi-finals.
While the content will undoubtedly help plug the gap left by the loss of England and FA Cup games, the BBC's decision to bid for Football League matches will be viewed by many in the media as a step down.
Although the Football League, Sky and the BBC refused to disclose how much each of the broadcasters had paid, a spokeswoman for the corporation described themselves as a "minor partner" in the deal.
It is thought the BBC have paid £15-20 million a season with Sky covering the rest of the £88 million-a-year deal.
The BBC will get the first choice of 10 matches throughout the season. It will be the first time the corporation have shown a live Football League match since the 1986 clash between Brighton and Portsmouth.
The BBC will simultaneously broadcast the Carling Cup final and have won the rights to show highlights of all Football League games. With the BBC having secured some of the League's internet and mobile phone rights, one of the options being considered is to carry the highlights online.
Sky will show 95 Football League, Carling Cup and Johnstone's Paint Trophy matches a season, including the three end-of-season play-off finals at Wembley.
Early estimates suggest that each Championship club will receive just under £3 million a season - a considerable increase on the £1.2 million they are currently paid.
It is certainly a far cry from the aftermath of the collapse of ITV Digital in 2002 which left the League facing a financial a crisis after the company pulled the plug on its £105 million-a-year deal.
League chairman Lord Brian Mawhinney warned that the new deal would do little to close the gap between the Championship and the Premier League, where even relegated clubs are guaranteed around £30 million from their new three-year TV deal.
He said: "I inherited a pretty shell-shocked league following ITV Digital. The gap is enormous between the Premier League and the Championship. Everyone knows that. The solidarity payment we agreed with the Premier League and our new sponsorship deal with Coca-Cola helps and now we have a new record TV deal. That will help close the gulf but it will still be enormous."
Mawhinney also welcomed the return of live Football League action to the BBC. "For the first time in a long time, we will have terrestrial coverage as well as pay-TV coverage."