In the end it is a question of value for money. For me the money makes me a supporter and that is worth it.
I accept that there are genuine supporters who do not attend games and only see the team when they are on TV but I cannot be one of them.
In the 1968-69 season I switched from Worcester City to Leicester City who immediately responded by losing a cup final and getting relegated. I switched because having got a job in Leicester I knew I would not be able to see many Worcester games. The idea of living in a city and not supporting its football team did not occur to me.
I do enjoy "the matchday experience." I enjoy the atmosphere - I am pleased to see the same friendly faces and I think they are pleased to see me. I know nothing about their interests away from football but for that afternoon we are all on the same side.
I enjoy the uncertainty. If I go to the theatre I know Romeo will die; if I go to the cinema I know Bond will triumph. In football I have no idea what will happen. There are people who come on this forum and know the result and who will score; they are wiser than me.
For ninety minutes the only thing that will matter is the struggle. Outside football I try to balance all points of view; during the match I am totally biased. It is the only occasion that I am known to swear; though hopefully the departure of Mills will make that happen less. At the end I will walk out obsessing over incidents in the match.
On Monday friends who if they like sport at all usually prefer rugby will identify me with the team. "I see you won on Saturday" as though I had played. I must admit to congratulating an elderly Parisian lady when France won the World Cup even though I doubt if she had any interest in sport. Football is personal in a way that going to the theatre or a concert are not.
Football has been a common bond when talking to people in Italy, Germany, France and Spain. I cannot swear to the truth of this but I am told that when Berlin became divided some Hertha Berlin fans in East Berlin would stand near the wall just to hear the noise from the stadium. It is more than just a business.
There is no memorial garden at W H Smiths, customers do not walk the streets with a McDonalds uniform and nobody asks to have their ashes scattered at Tesco.